Buisness Need

Many brands and services are moving to digital channels to capitalize on online consumer engagement, but only some receive real time feedback about their product and service offerings. With this problem in mind, Yopine wanted to create an all integrated technology platform to engage with consumers in real time, and track their opinion across different verticals.

Ask anything, anytime, anywhere

After multiple brainstorms, interactions and plans, the iauro team delivered an unparalleled disruptive technological solution to YoPine that was truly the best in its class. This included a platform with hyperlocal hotspot mapping, beacon mapping, polls generation and polls scheduler. A business dashboard and connector widgets were also built for the app, which was hosted on both, Android and iOS.

Features

Polls generated with Time and date scheduler

Nearby hotspots utilized for hyperlocal polls

Enhanced reach for every poll with comment and share options available

Real time feedback and user engagement

Business Dashboard for various categories

Education

Commercial

NGO

Government

Crowd

Use Case

Influencer Platform

For instance, you are walking on a busy street with brands like McDonalds, KFC and Burger King in the vicinity

Launch the application

All polls published by consumers that are based on the theme of ‘Burgers’ in nearby areas will pop up

    BENEFITS TO BRANDS

  • Correct analysis of sentiment and user opinion in real time

  • Heat maps pertaining to user behaviour at a particular location and time

  • Discounts and promotional offers can be provided to consumers on the basis of their responses and awareness levels

    Consumer benefits

  • Entertainment with rewards and loyalty

Use Case

User Engagement Platform

For instance, the audience in a stadium is watching a power packed NBA match between Los Angeles Bakers and Chicago Bulls
After every short interval, all the fans are sent one polling question, to vote for who they think will win

After every short interval,
all the fans are sent one polling question, to vote for who they think will win

WHAT DO YOU THINK WILL WIN TODAY LOS ANGELES LAKERS OR CHICAGO BULLS?

Los Angeles Lakers
500 votes

Chicago Bulls
400 votes

Tie
0 votes

Yopine 33 Minute

WHO IS THE GREATEST BASKETBALL PLAYER OF ALL TIME?

Kobe Bryant
500 votes

Michael Jordan
400 votes

LeBron James
600 votes

Shaquille O'Neal
400 votes

    BENEFIT

  • Track customer Engagement

  • Analyze Fans Behaviour

  • Cross-sell products and services to Fans

Technology Stack

Result

Yopine is the go to platform for brands like JP Morgan, SanDiego State University, Sixers Baseball to engage with, entertain and create a loyal customer base. This has also enabled business leaders to take well informed strategic decisions, which has a direct impact on their revenue and bottom line