Problem

In today's fast growing world, FMCG, Consumer Products and Retail Companies have to be in-tune with consumer expectation and aspirations about products. This problem need dynamic, durable and verified consumer market data that can be used to get precise analytics Go2Survey solution was build with the intention of solving this problem.

Solution

Go2Survey is a Market Survey Tool which provides customized form that can be generated in 48 hours and get deployed within an Android application. FOS(Feet on street) team can carry this application on their mobiles and thus their entire task journeys are tracked in real time.

Features

Data collection using Android mobile devices-100% replacement of pen and paper approach.

Off-line survey - Run surveys even without mobile network in the remotest location.

Easy to Design Survey - Fully customizable tool to design complex surveys with question branching, skipping and loop to integrate within Go2Survey application.

GPS Location Tracking - solution Enables you to know exact date, time and location of the action on the ground.

Cloud Based Service - Data is encrypted and hosted on cloud and available on demand; no need to invest into your own cloud architecture.

Technology Stack

USE CASE ROCKMAN INDUSTRIES LTD

Skill-Gap Analysis

Supply - skilled and Unskilled youth available in the region

Demand - Industries available in the region. Job requirement available in industries

Decide scope for Skills Development Center in region

USE CASE ROCKMAN INDUSTRIES LTD

Skills-Gap Analysis

Supply - skilled and Unskilled youth available in the region

Demand - Industries available in the region. Job requirement available in industries

Decide scope for Skills Development Center in region

USE CASE GAURMET EAT IN

Consumer behaviour Analysis

Percentage of people cooking food at home

People buying preferences for ready to cook food

People's perceived value for Ready-To-Cook-Food

USE CASE GAURMET EAT IN

Consumer behaviour Analysis

Percentage of people cooking food at home

People buying preferences for ready to cook food

People's perceived value for Ready-To-Cook-Food

Result

Go2Survey is a solution that helps strengthen the real-time data collection and analytics activity and provides a strong base for BTL(Below the line) companies to generate decisive market research.